As smart-watches make their way into the market, we are reminded of a fundamental problem with modern technology: limited battery life. Like most smartphones, many of the new smart-watches we’ve seen from big companies like Apple and Motorola only offer a short battery lifespan. While still much shorter than a traditional watch, the new Pebble Time will last up to 7 days on one charge. That is pretty decent considering all of its capabilities.

The Pebble Time, like the original Pebble, will feature an e-ink display. However, this time it will support color. This means your screen will always be on and unlike the glare you see on smartphone LCDs, the watch will be easily readable in bright sunlight. The Pebble Time’s design makes it both waterproof and durable. The lens is crafted from scratch-resistant Gorilla Glass and comes with a bezel made of stainless steel.

The new Pebble Time will be compatible with the 6,500 Pebble apps currently in existence. With the new launch, even more apps will likely be developed.

One of the big new features in Pebble Time is the new Timeline interface. The right side of the watch has 3 main buttons. From top to bottom, they stand for past, present, and future. Past shows you what you’ve done or maybe missed. This includes how many steps you’ve walked or maybe you want to know the score from the game last night. Present tells you relevant information like what time it is, any unread messages you have, or the name of the song you’re listening to. Future is able to pull your calendar and alarms to make sure you’re prepared for the rest of your day.

Pebble set out to raise $500,000 on Kickstarter over the course of one month. Within two days of going live, they have currently raised well over $10,000,000.

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